Media and Public Relations
Welcome to the Media and Public Relations course. In this course, you will gain knowledge needed to manage effectively, your image and value, by forming solid networks through strategic communication planning. Effective networking is essential for day-to-day business or for those times when you are actively pursuing job opportunities.
Networking and public relations is the most successful method of communicating your value to those around you. Furthermore, good networking skills enable you to tap into those relationships you already have and increase the scope of your network. This course is designed to give you practical teaching and hands-on tools that will have you networking once you complete this course.
By the end of this course, participants will:
- Network for success
- Manage “Meet and Greet” opportunities
- Dress for success
- Write effectively
- Set goals
- Manage media relations
- Plan issue and crisis communication
- Use social media
- Deliver effective employee communication